Keenan George

We build systems that create net-new revenue.

Attribution shows what created the sale. Signal-led GTM turns fit and intent into action. Incrementality separates the revenue the work added from revenue that was already coming.

Keenan George speaking with a microphone
Eat Your Broccoli logo
Pro Service Mechanical logo
Village Auto Sales logo
Platinum AutoSport logo
Refrig-IT logo
Peggy's Home Watch logo
Free Agency Media logo
RE/MAX logo
SeedMaster logo
Mathnasium of North Regina logo
Creative Theory logo
GoodDoors logo
Unalike Marketing logo
Eat Your Broccoli logo
Pro Service Mechanical logo
Village Auto Sales logo
Platinum AutoSport logo
Refrig-IT logo
Peggy's Home Watch logo
Free Agency Media logo
RE/MAX logo
SeedMaster logo
Mathnasium of North Regina logo
Creative Theory logo
GoodDoors logo
Unalike Marketing logo
Culture House logo
Saskatoon Wildlife Federation logo
Midnight Groovers logo
Unbound Logistics logo
Hey Fix It logo
Leads for PMs logo
D.C. United logo
AutoCanada logo
Real Property Management logo
Trilogy Warehouse Partners logo
UNA Pizza + Wine logo
Cantex Crushing logo
Culture House logo
Saskatoon Wildlife Federation logo
Midnight Groovers logo
Unbound Logistics logo
Hey Fix It logo
Leads for PMs logo
D.C. United logo
AutoCanada logo
Real Property Management logo
Trilogy Warehouse Partners logo
UNA Pizza + Wine logo
Cantex Crushing logo

The revenue the work added

Revenue touched is not the same as revenue created.

A campaign can sit in the path to a sale and still add nothing. We connect the work to real outcomes, route the next opportunity, and measure what changed because the work existed.

Attribution

Connect ads, pages, calls, forms, pipeline, and closed revenue.

Signal-led GTM

Turn fit, visits, and buying intent into a sales move while the signal is fresh.

Incrementality

Measure the revenue added beyond what would have happened anyway.

What changed after we built it.

Calls, sales, time, and cost. The result depends on the leak we found and the system we built around it.

GoodDoors logo

446

bills auto-raised in one month

Their property software, CRM, and ad platforms wired together so billing fires on events. Over $106K in aged debt placed for collection, and about $9,000 a year in tool and staff cost removed.

BuildiumLeadSimpleWebhooksGoogle + Meta
Hey Fix It logo

$400

monthly tools, down from $2,500

We rebuilt their whole tooling setup onto only what they need to deliver, cutting monthly software cost from around $2,500 to about $400.

Infra rebuildToolingAutomation
Mathnasium logo

70%

of paid clicks were junk, found and cut

We traced their paid traffic in Microsoft Clarity and found about 70% of clicks were junk app placements. We installed call and form tracking, cut the wasted spend, and built a confidence-led A/B page to lift real leads.

ClarityWhatConvertsMetaA/B page

Owners book us when they need to

create and prove net-new revenue.

One call. We map what is creating demand, where the handoff breaks, and what can be tied to revenue.

Book a revenue systems call
Keenan George speaking with a microphone